Want to succeed in design and business? Support women

Branding expert JinJa Birkenbeuel, who has done design work for Google, Tesla, and Facebook, shares her rules of success. Chief among them: Raise up women.

JinJa Birkenbeuel is CEO of the branding agency Birk Creative, founder of The Honest Field Guide podcast, a songwriter in the band Utah Carol, and a business coach for underrepresented businesses, especially women-owned businesses. She spoke to Doreen Lorenzo for Designing Women, a series of interviews with brilliant women in the design industry.

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